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Roblox - Channel Owner – US/Canada Market

FreelancerSocial ContentROBLOX

Online

Job Description

PLATFORMS: TikTok, X (formerly Twitter), Instagram Main Responsibility: Build and grow a fanbase for the channel through a system of content, interactive activities, and player engagement events. JOB RESPONSIBILITIES Content Planning

  • Research player insights regarding gameplay, monetization, and events to propose suitable content.
  • Develop a checklist of content themes and angles based on directions from the Content Plan.

Content Production & Publishing

  • Explore content formats and editing styles that fit each angle in the checklist.
  • Collaborate with content creators to produce content as planned.
  • Review content before and after publishing to ensure it meets quality standards and matches the brief.
  • Upload and publish content across relevant platforms.

Community Management & Moderation

  • Monitor user engagement, assess sentiment, and respond proactively.
  • Reply to user comments and inbox messages across platforms.
  • Filter out inappropriate comments (hide/delete).

Reporting & Analysis

  • Analyze performance data and generate insightful reports.
  • Research and apply new content formats and content production tools.

Requirements

  • Solid understanding of user insights and cultural context in the US/Canada and broader American regions.
  • Fluent in English.
  • Minimum of 3–6 months of experience in Social Media (preferably in Gaming, Tech, or Gen Z-focused products).
  • Familiar with core social platforms (TikTok, X, Instagram).
  • Skilled in concise, trend-driven content writing.
  • Strong analytical ability and user insight interpretation.
  • Detail-oriented, proactive in staying updated with trends and new skills.
  • Collaborative mindset; able to work with other teams (Editor, Designer, Planner).
  • Cross-platform thinking – able to tailor and optimize content for each platform’s unique characteristics.

Benefits

  • Dynamic, professional work environment.
  • Opportunity to learn and grow with the VNG team.
  • Competitive salary and monthly/quarterly bonuses based on performance or special cases.
  • Work mode: Remote