Job Description

PLATFORMS: TikTok, X (formerly Twitter), Instagram Main Responsibility: Build and grow a fanbase for the channel through a consistent system of content, interactive activities, and player-focused events. JOB RESPONSIBILITIES Content Planning

• Research player insights related to gameplay, monetization, and events to propose relevant content ideas.
• Develop a checklist of content themes and angles based on the strategic direction provided by the Content Plan.

Content Production & Publishing

• Research suitable content formats and editing styles for each content angle outlined in the checklist.
• Work with content creators to produce content aligned with the plan.
• Review content before and after publishing to ensure quality and adherence to the brief.
• Upload content to the respective platforms.

Community Management & Moderation

• Monitor user interactions, assess community sentiment, and respond proactively.
• Answer comments and inbox messages from users across platforms.
• Filter inappropriate comments (hide/delete as needed).

Reporting & Analysis

• Analyze performance data and produce comprehensive reports.
• Research and apply new content types and content production tools to enhance engagement.

Requirements

• Deep understanding of user insights and cultural context in Japan.
• Language proficiency: Japanese and English.
• Minimum of 3–6 months of experience in Social Media (preferably in Gaming, Tech, or Gen Z-oriented products).
• Familiarity with core social platforms (TikTok, X, Instagram).
• Strong skills in short-form content writing and trend adaptation.
• Proficient in user insight analysis and interpretation.
• Detail-oriented and proactive in keeping up with new trends and tools.
• Effective team player with the ability to coordinate across departments (Editor, Designer, Planner).
• Cross-platform mindset – able to optimize content for the unique characteristics of each platform.

Benefits

• Dynamic and professional working environment.
• Opportunities to learn and grow with the VNG team.
• Competitive salary and monthly/quarterly performance bonuses or other special incentives.
• Work mode: Remote

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